| Call Number | 10864 |
|---|---|
| Day & Time Location |
M 6:10pm-8:00pm ONLINE ONLY |
| Points | 3 |
| Grading Mode | Standard |
| Approvals Required | None |
| Instructor | Lilian Ore |
| Type | LECTURE |
| Method of Instruction | On-Line Only |
| Course Description | Digital media opens new opportunities for increasingly targeted communications across a variety of channels, which rapidly expands the importance of analytics in tracking and measuring key performance indicators (KPIs). This course prepares students to work within data- and model-driven environments with an emphasis on using analytics to develop insights and support strategic decisions. |
| Web Site | Vergil |
| Department | Strategic Communication |
| Enrollment | 0 students (30 max) as of 7:05PM Tuesday, October 7, 2025 |
| Subject | Communication |
| Number | PS5090 |
| Section | D01 |
| Division | School of Professional Studies |
| Open To | Professional Studies |
| Note | Online. SCOM only. Open to SCOM FT after 12/1. Non-SCOM see |
| Section key | 20261COMM5090KD01 |